Too many organizations spend too little time iterating, testing and validating before building products. As a consulting firm, we are often engaged after a client has had several costly product launch failures. These clients were simply moving too fast without a strategy and learned too late that their biggest opportunities would be revealed only after some analysis occurred. We feel compelled to share some lessons learned to help you avoid similar pitfalls.
Organization Design & Hiring
You’ve launched your company and are working on the next big thing when your board approves your hiring budget. You post on social media about the 50 engineers you needed yesterday and begin fielding inquiries while a feeling of desperation sets in. In today’s fast paced startup world, how you search for talent and who you attract to your team are two of the most important steps in growing your company.
“Step on the Gas!” Lessons In Startup Acceleration
Today there are many options available to help get your great idea off the ground. Learn about the startup ecosystem to help decide which approach is the right one for you and your team.
Why Branding Is Pivotal To Product Success
Due to increased competition in the marketplace, having a clear brand that illustrates a unique identity and clear value proposition is more important than ever. Whether you are developing a new product or enhancing an existing one, learn why branding is pivotal to product success.